Sunday
Jun052011
In Other 'Ripping Off' News
Sunday, June 5, 2011 at 11:19AM Someone please stop murdering the online fashion industry FROM BOTH ENDS.
Bluefly’s Eyefly Rips Off Idea, Steals Warby Parker’s Product Photos
Turns out, despite being a larger corporation with waaay more money behind it, despite having enough cash to hire a star photog to shoot images for its homepage and marketing campaign, it appears that Bluefly couldn’t spring for lookbook images—so they just decided to steal Warby Parker’s instead
…this isn’t a test of the Bad Idea Alarm - IT’S THE ACTUAL THING.
But because of what I assume to be a brilliant team of PR guru’s, Bluefly says sorry and attempts to fix. Congrats. Here’s hoping that goes viral too.
Also thanks to this dude for linking me.




